https://meganjoybarclay.com megan joy barclay Mon, 07 Oct 2024 12:09:42 +0000 https://meganjoybarclay.com en https://meganjoybarclay.com/Friends-of-the-Earth-A-climate-justice-campaigning-organisation Mon, 07 Oct 2024 12:09:42 +0000 megan joy barclay https://meganjoybarclay.com/Friends-of-the-Earth-A-climate-justice-campaigning-organisation Friends of the Earth The UK's largest grassroots network dedicated to protecting people and planet. Friends of the Earth is a climate justice campaignig organisation that has been active for 50 years. Midweight graphic designer 2021–currentGraphic design, brand, creative direction, and campaining. Work upload in progress... <img width="1080" height="720" width_o="1080" height_o="720" data-src="https://freight.cargo.site/t/original/i/ee7d81e61293ee1e45d0b9802706a46bd1de0806bb6448991e4f9d5b7a066bc8/NAP-cort-case-web-image.JPG" data-mid="220709113" border="0" src="https://freight.cargo.site/w/1000/i/ee7d81e61293ee1e45d0b9802706a46bd1de0806bb6448991e4f9d5b7a066bc8/NAP-cort-case-web-image.JPG" /><img width="1080" height="1084" width_o="1080" height_o="1084" data-src="https://freight.cargo.site/t/original/i/b36fa5a95592d1388a3f4eede8dcf49c86b17a2b24c017d2c4fa930385860ff1/Retention-DM_Web.jpg" data-mid="220709896" border="0" src="https://freight.cargo.site/w/1000/i/b36fa5a95592d1388a3f4eede8dcf49c86b17a2b24c017d2c4fa930385860ff1/Retention-DM_Web.jpg" /> <img width="1080" height="1529" width_o="1080" height_o="1529" data-src="https://freight.cargo.site/t/original/i/f97d3967426c16cb02d099a37eaa0d7f614f9824976e72c2a2c01403e160aa9d/Liar-Liar-A2-Poster.jpg" data-mid="220710226" border="0" src="https://freight.cargo.site/w/1000/i/f97d3967426c16cb02d099a37eaa0d7f614f9824976e72c2a2c01403e160aa9d/Liar-Liar-A2-Poster.jpg" /> https://meganjoybarclay.com/EDITORIAL-Transparent-A-publication-exploring-how-publishing-can-be Thu, 09 Jul 2020 08:34:59 +0000 megan joy barclay https://meganjoybarclay.com/EDITORIAL-Transparent-A-publication-exploring-how-publishing-can-be Insight Publishing has an immense reliance on materials and energy. Too often little thought is given to the environmental effect of these production processes. Designers are a product of the industry and are removed from the impact their choices have. Solution Transparent is a publication curating research and opinions on how publishing can be more sustainable. The book itself is a manifestation of the approaches explored inside and is a tool for designers to reference before any publishing project. Process What started as an open brief about sustainability, took me deep into the manufacturing processes of ink, paper, and binding. My intention was to find a carbon neutral way of crafting a book (by hand) to then publish these findings for others to use. I realised instead that I needed to curate the best of the worst solutions that already exist, helping designers be sustainable in a more accessible way. Roles Design, editing &amp; illustration With&nbsp;Ewan Leslie Illustrations by Daisy Tortuga <img width="2560" height="1600" width_o="2560" height_o="1600" data-src="https://freight.cargo.site/t/original/i/9380b5caf4b7db0bae83494dcf9fd98809a675399f94329e48de5cca40247960/Covers_2.jpg" data-mid="76901667" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/9380b5caf4b7db0bae83494dcf9fd98809a675399f94329e48de5cca40247960/Covers_2.jpg" /> <img width="3008" height="2000" width_o="3008" height_o="2000" data-src="https://freight.cargo.site/t/original/i/93559f1170e05d22b283bedd559aed07a25176facf3d8583e3544f558c6ee481/Intro-Mock_2.jpg" data-mid="76901665" border="0" src="https://freight.cargo.site/w/1000/i/93559f1170e05d22b283bedd559aed07a25176facf3d8583e3544f558c6ee481/Intro-Mock_2.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a954ce3fe90319393ed454451415bf64d5727f43fc01f1f843d5b6bfe0839fb8/Misc-spreads.jpg" data-mid="76901668" border="0" src="https://freight.cargo.site/w/1000/i/a954ce3fe90319393ed454451415bf64d5727f43fc01f1f843d5b6bfe0839fb8/Misc-spreads.jpg" /> Transparent explores the five typical things that make up the production and delivering of a publication: content; paper; ink; binding; and distribution.&nbsp;The written pieces offer tangible actions to make each stage of production more sustainable as well as encouraging a change of perspective on using materials in general.&nbsp;&nbsp; &nbsp; Included are interviews with practitioners and industry experts who share their insights on these topics. A fictional story and illustrations complete the content, offering light-hearted interpretations of the technical and practical information. The publication, when physically realised, will be Risograph printed on uncoated paper, staple-bound and in a format slightly smaller than A5. These specifications create a beginning and end-of life that has the least impact on the environment. <img width="2560" height="1600" width_o="2560" height_o="1600" data-src="https://freight.cargo.site/t/original/i/65fbe6a86dca9631ad0927bc5a0546b6821cfa8f102c6542c497a1309fbc1ac6/The-Facts.png" data-mid="76901670" border="0" src="https://freight.cargo.site/w/1000/i/65fbe6a86dca9631ad0927bc5a0546b6821cfa8f102c6542c497a1309fbc1ac6/The-Facts.png" /> <img width="2560" height="1600" width_o="2560" height_o="1600" data-src="https://freight.cargo.site/t/original/i/0c376fac704e5f505c1dfc9b1ee0134e7b8343ede0670c2508c2d27be7d0ce86/Riso.png" data-mid="76901672" border="0" src="https://freight.cargo.site/w/1000/i/0c376fac704e5f505c1dfc9b1ee0134e7b8343ede0670c2508c2d27be7d0ce86/Riso.png" /> <img width="2560" height="1600" width_o="2560" height_o="1600" data-src="https://freight.cargo.site/t/original/i/fca9a4b4df723248200b798cadfa987a5ea8d86f50097f764bdbbe4ff300d89a/The-Tale-of-a-Tree.png" data-mid="76901669" border="0" src="https://freight.cargo.site/w/1000/i/fca9a4b4df723248200b798cadfa987a5ea8d86f50097f764bdbbe4ff300d89a/The-Tale-of-a-Tree.png" /><img width="2560" height="1600" width_o="2560" height_o="1600" data-src="https://freight.cargo.site/t/original/i/2e00cb50731663163edfd0f36f365b3e06ee851199a047da2f992174bb4392d7/The-tale-of-a-Tree_Close.png" data-mid="76942390" border="0" src="https://freight.cargo.site/w/1000/i/2e00cb50731663163edfd0f36f365b3e06ee851199a047da2f992174bb4392d7/The-tale-of-a-Tree_Close.png" /> https://meganjoybarclay.com/EXHIBITION-DESIGN-Alltag-Formen-An-exhibition-showcasing-Bauhaus Sun, 13 Oct 2019 20:20:15 +0000 megan joy barclay https://meganjoybarclay.com/EXHIBITION-DESIGN-Alltag-Formen-An-exhibition-showcasing-Bauhaus Insight During the centenary of the Bauhaus the significant contribution of GDR designers deserved a platform. Curators at a museum in the East of Germany made this possible and invited me and 6 other students to design the exhibition. Solution Our branding, scenography and catalogue celebrates the resources they’re made from, in-keeping with the ethos of Bauhaus.&nbsp;The objects and stories speak for themselves, our designs acting as vessels for the objects and history.&nbsp;&nbsp;︎Eisenhüttenstadt, Germany Roles Production, visual identity, scenography &amp; catalogue design <img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/9d645e54e119afa79bd6550536491e6e4ea3c5b5c32eb476bfe56b2ca03550dc/20190408_katalog_alltagformen_20_web.jpg" data-mid="62512828" border="0" src="https://freight.cargo.site/w/1000/i/9d645e54e119afa79bd6550536491e6e4ea3c5b5c32eb476bfe56b2ca03550dc/20190408_katalog_alltagformen_20_web.jpg" /> Above The exhibition invitation. Systematic design and a celebration of the objects was at the heart of our visual approach. Each piece of media needed to be bilingual (English &amp; German) and we discovered and applied two GDR typefaces to compliment each language. As part of a team of seven I worked with the curators at the Dokumentationszentrum Alltagskultur der DDR (Documentation Centre for Everyday life in the GDR) to design an exhibition about Bauhaus in the German Democratic Republic. We managed every stage of production: concept – prototype – creation.&nbsp; &nbsp; This project was undertaken during a semester studying at Weißensee Kunsthochschule in Berlin but continued as a paid position post-study. Impact The exhibition is on display for a year and will host thousands of visitors. Feedback from the opening, including from family members of those featured, assured us that we had done the designers work and stories justice. <img width="1400" height="933" width_o="1400" height_o="933" data-src="https://freight.cargo.site/t/original/i/479f91fef713e83dac6c5e5230f7406baf5db41c8f3349e84842edbb55221887/009-20190407-alltag-formen-bauhaus-444-KF.jpg" data-mid="60571910" border="0" src="https://freight.cargo.site/w/1000/i/479f91fef713e83dac6c5e5230f7406baf5db41c8f3349e84842edbb55221887/009-20190407-alltag-formen-bauhaus-444-KF.jpg" /> <img width="1400" height="933" width_o="1400" height_o="933" data-src="https://freight.cargo.site/t/original/i/b2be95354bbc3f4481ac6efef70ae2c4a6590aeef91520727e8d37db9dac512d/003-20190407-alltag-formen-bauhaus-324-KF.jpg" data-mid="62512874" border="0" src="https://freight.cargo.site/w/1000/i/b2be95354bbc3f4481ac6efef70ae2c4a6590aeef91520727e8d37db9dac512d/003-20190407-alltag-formen-bauhaus-324-KF.jpg" /><img width="1400" height="933" width_o="1400" height_o="933" data-src="https://freight.cargo.site/t/original/i/e652efca4f27c8fcd5e8486b3ce4b77caed1f2327a7462bf6cf3dfce0b897c17/010-20190407-alltag-formen-bauhaus-480-KF.jpg" data-mid="62512878" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/e652efca4f27c8fcd5e8486b3ce4b77caed1f2327a7462bf6cf3dfce0b897c17/010-20190407-alltag-formen-bauhaus-480-KF.jpg" /> <img width="1400" height="933" width_o="1400" height_o="933" data-src="https://freight.cargo.site/t/original/i/7e0e5f189e46eebd97ae5acd79aa07fb0c1c199fe7cc00abfb6feb87b127e97a/005-20190407-alltag-formen-bauhaus-369-KF.jpg" data-mid="62512876" border="0" src="https://freight.cargo.site/w/1000/i/7e0e5f189e46eebd97ae5acd79aa07fb0c1c199fe7cc00abfb6feb87b127e97a/005-20190407-alltag-formen-bauhaus-369-KF.jpg" /> Above The Exhibition. Timber and concrete were chosen as practical and neutral yet beautiful materials to build structures. We printed the supporting timeline onto complimentary plywood and used blocks of transparent colour as wayfinding. Our involvement from start to finish was complete and even involved spending a weekend on site mixing, pouring and moving the concrete elements. <img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/567c7a067efc15d010ce64f546cfff8e99baff1cccbe40dd0ddd3f602def7a33/20190408_katalog_alltagformen_17_Web.jpg" data-mid="62512827" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/567c7a067efc15d010ce64f546cfff8e99baff1cccbe40dd0ddd3f602def7a33/20190408_katalog_alltagformen_17_Web.jpg" /><img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/5898f6014f458e9f5335750e5059f3e150b2ef3842a8797ca32a520aa9ca890e/20190408_katalog_alltagformen_10_web.jpg" data-mid="62512825" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/5898f6014f458e9f5335750e5059f3e150b2ef3842a8797ca32a520aa9ca890e/20190408_katalog_alltagformen_10_web.jpg" /> <img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/11ace18625d60e46b86da6cf854d7e8d7664c24daff8d6b1b221145963c7c512/20190408_katalog_alltagformen_14_web.jpg" data-mid="62512826" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/11ace18625d60e46b86da6cf854d7e8d7664c24daff8d6b1b221145963c7c512/20190408_katalog_alltagformen_14_web.jpg" /><img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/ac883e283f9580dece0dcd0d49f96c907178775ef13d256a9daf165f3d2a35ad/20190408_katalog_alltagformen_07_web.jpg" data-mid="62512824" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/ac883e283f9580dece0dcd0d49f96c907178775ef13d256a9daf165f3d2a35ad/20190408_katalog_alltagformen_07_web.jpg" /> Above Exhibition catalogue published by M-Books Photography Exhibition: Kevin FuchsCatalogue: Fay Nolan https://meganjoybarclay.com/The-Vavengers-A-charity-working-to-end-Female-Genital-Mutilation Tue, 12 Oct 2021 14:19:43 +0000 megan joy barclay https://meganjoybarclay.com/The-Vavengers-A-charity-working-to-end-Female-Genital-Mutilation &nbsp; The Vavengers A charity working to end Female Genital Mutilation/Cutting and all other forms of Violence Against Women and Girls. Roles: Creative director, campaining, copywriting and operations | 2021 – 2024. Work upload in progress... <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9328d5adc77e0621eda18a7f2cea4a9d0b91d404f4aa40963aab9290ed311484/OQ_Hero-banner.jpg" data-mid="219319863" border="0" src="https://freight.cargo.site/w/1000/i/9328d5adc77e0621eda18a7f2cea4a9d0b91d404f4aa40963aab9290ed311484/OQ_Hero-banner.jpg" /> <img width="1318" height="741" width_o="1318" height_o="741" data-src="https://freight.cargo.site/t/original/i/e9fc7f8421b0134dc10cbc4c53b159788b2a64502ad982206cc149f978d21737/FM-hero.jpg" data-mid="219319959" border="0" src="https://freight.cargo.site/w/1000/i/e9fc7f8421b0134dc10cbc4c53b159788b2a64502ad982206cc149f978d21737/FM-hero.jpg" /> <img width="2200" height="1510" width_o="2200" height_o="1510" data-src="https://freight.cargo.site/t/original/i/25e5b88d35bbaebd690fe3af576f3ee78441aaa953b68b4cd528b5f8bc22e5cf/Pleasure-event--web-banner.jpg" data-mid="219319954" border="0" src="https://freight.cargo.site/w/1000/i/25e5b88d35bbaebd690fe3af576f3ee78441aaa953b68b4cd528b5f8bc22e5cf/Pleasure-event--web-banner.jpg" /> <img width="2160" height="1350" width_o="2160" height_o="1350" data-src="https://freight.cargo.site/t/original/i/ecdf88c2e98b04dc16c921b6d117c2587b17194bed357c405ab7687f6148c857/How-can-words-make-an-impact_.jpg" data-mid="219319982" border="0" src="https://freight.cargo.site/w/1000/i/ecdf88c2e98b04dc16c921b6d117c2587b17194bed357c405ab7687f6148c857/How-can-words-make-an-impact_.jpg" /> TBC... https://meganjoybarclay.com/BRANDING-mimycri-A-non-profit-organisation-changing-the-narrative-on Sun, 13 Oct 2019 20:20:14 +0000 megan joy barclay https://meganjoybarclay.com/BRANDING-mimycri-A-non-profit-organisation-changing-the-narrative-on Insight mimycri is an established non-profit covering topics of migration and sustainability. How can their communication stand out in these crowded spaces? Solution I work closely with the co-founders to expand their brand identity, a visual voice that is echoed in unique content for every new campaign. RolesBrand management, visual communication, copywriting, filmmaking &amp; social media︎Berlin <img width="4608" height="3456" width_o="4608" height_o="3456" data-src="https://freight.cargo.site/t/original/i/fa365a47993939fcdb9d9759481c6aa5814588e4b68987916168bb8ce9362156/P1010025.JPG" data-mid="60570828" border="0" src="https://freight.cargo.site/w/1000/i/fa365a47993939fcdb9d9759481c6aa5814588e4b68987916168bb8ce9362156/P1010025.JPG" /> <img width="1500" height="1125" width_o="1500" height_o="1125" data-src="https://freight.cargo.site/t/original/i/52954238662b55da6620f3025b4811fac137d314dd7a0824755411d754d9495d/1P1010027.JPG" data-mid="62512332" border="0" src="https://freight.cargo.site/w/1000/i/52954238662b55da6620f3025b4811fac137d314dd7a0824755411d754d9495d/1P1010027.JPG" /> Introduction What started as an internship (May – July 2019) has turned into a long-term relationship. Building on mimycri’s already established brand I worked closely with the co-founders to develop more coherent and engaging communication. The visual manifestations are diverse and include: a number of photographic and written pieces [1]; the creation of brand guidelines and development of additional elements [2]; editorial media [3]; and a campaign video sharing the rich story of mimycri products, while calling out IKEA [4]. [1]&nbsp;Art Direction &amp; writing Left 5 things you can do with your mimycri bag Right&nbsp;‘It looks like a washbag’ <img width="5000" height="3750" width_o="5000" height_o="3750" data-src="https://freight.cargo.site/t/original/i/535520a7c83009660991faf2521babe56448c47ebaa0e4bad54cedf6ad19fe17/DUMMY_Mockup.jpg" data-mid="76101653" border="0" src="https://freight.cargo.site/w/1000/i/535520a7c83009660991faf2521babe56448c47ebaa0e4bad54cedf6ad19fe17/DUMMY_Mockup.jpg" /> [2]&nbsp;Advertising editorial in DUMMY magazine. Translation: ‘RATHER LIVE DISOBEDIENT’ <img width="4000" height="2667" width_o="4000" height_o="2667" data-src="https://freight.cargo.site/t/original/i/a4409c4d0290d6ab88ba47ece5b8bc29a9db18ad74f6172f5d708a01ff78b6be/Mock-2.jpg" data-mid="84938550" border="0" src="https://freight.cargo.site/w/1000/i/a4409c4d0290d6ab88ba47ece5b8bc29a9db18ad74f6172f5d708a01ff78b6be/Mock-2.jpg" /> <img width="4000" height="2667" width_o="4000" height_o="2667" data-src="https://freight.cargo.site/t/original/i/6cbc5b1eba17e53f5d7123cf49a140af69606e51edebd49c098c435e7ee34127/Mock.jpg" data-mid="84938557" border="0" src="https://freight.cargo.site/w/1000/i/6cbc5b1eba17e53f5d7123cf49a140af69606e51edebd49c098c435e7ee34127/Mock.jpg" /> [2] Postcards are included with every mimycri order, available in German &amp; English <img width="1242" height="2208" width_o="1242" height_o="2208" data-src="https://freight.cargo.site/t/original/i/44a22738e94b222c45ae74fe3794e4c187e5d1f1b000f7d8db610363a1c17457/IMG_6205.PNG" data-mid="84939344" border="0" src="https://freight.cargo.site/w/1000/i/44a22738e94b222c45ae74fe3794e4c187e5d1f1b000f7d8db610363a1c17457/IMG_6205.PNG" /> <img width="1242" height="2208" width_o="1242" height_o="2208" data-src="https://freight.cargo.site/t/original/i/6b13633cf37c054aa81733178f77f50eb6b770f9800efca0dfa8329bdb2828b6/IMG_6213.PNG" data-mid="84939345" border="0" src="https://freight.cargo.site/w/1000/i/6b13633cf37c054aa81733178f77f50eb6b770f9800efca0dfa8329bdb2828b6/IMG_6213.PNG" /> <img width="1242" height="2208" width_o="1242" height_o="2208" data-src="https://freight.cargo.site/t/original/i/a3ff7a379d02c0a5dc8fcfb9c53938d86a3178df04c1892406ef4c0e34c583fd/IMG_6215.PNG" data-mid="84939418" border="0" src="https://freight.cargo.site/w/1000/i/a3ff7a379d02c0a5dc8fcfb9c53938d86a3178df04c1892406ef4c0e34c583fd/IMG_6215.PNG" /> [2] I developed the branded icons into animated stickers for the public and our team to interact with Ikea campaign In 2017 Balenciaga released a leather bag that mimicked the design of an IKEA Frakta bag but with a ridiculous pricetag and questionable manufacturing. As is mimycri’s mission, we decided to offer a change of perspective – the mimycri tote bag being the perfect vessel. &nbsp; &nbsp; The campaign was initiated by the co-founders but I led every stage of production: copywriting, photography, design, filming and release. <img width="2869" height="1608" width_o="2869" height_o="1608" data-src="https://freight.cargo.site/t/original/i/7e46525ce4a452ea331422725294dd80bf057be990f663b134e2633f91f7538b/Carrying-people-away-from-danger.png" data-mid="84978142" border="0" src="https://freight.cargo.site/w/1000/i/7e46525ce4a452ea331422725294dd80bf057be990f663b134e2633f91f7538b/Carrying-people-away-from-danger.png" />&nbsp;[4] Film still from mimycri x IKEA <img width="3508" height="4961" width_o="3508" height_o="4961" data-src="https://freight.cargo.site/t/original/i/23487864f468e62ddf6826164284088959c105685a6c6fd8a5e946c1becbb6f0/The-Innovative.jpg" data-mid="84978003" border="0" src="https://freight.cargo.site/w/1000/i/23487864f468e62ddf6826164284088959c105685a6c6fd8a5e946c1becbb6f0/The-Innovative.jpg" /> Above Re-interpretation of an IKEA ad Above mimycri x IKEA campaign video: filming, editing and art direction by me https://meganjoybarclay.com/EDITORIAL-34minus1-An-independent-magazine-showcasing-projects-made Sun, 13 Oct 2019 20:20:14 +0000 megan joy barclay https://meganjoybarclay.com/EDITORIAL-34minus1-An-independent-magazine-showcasing-projects-made Insight Brexit and the rise of nationalism has made it difficult to view the European continent as anything other than divided.Solution I co-founded&nbsp;34minus1, an independent culture magazine showcasing what is happening across Europe. It is a platform to celebrate the positive effect of open borders and cross-cultural collaborations. We have published 2 issues. Roles Co-founder Editor, writer, art director &amp; social media manager With Alex Grace Hayes Graphic design Holly Moxham George Davison Will Reuben <img width="3008" height="2000" width_o="3008" height_o="2000" data-src="https://freight.cargo.site/t/original/i/705c12184498d29b3f5defa7a7c8fe6bf9710f21044561ee92302d2fc5045323/DSC_0576.jpg" data-mid="121185909" border="0" src="https://freight.cargo.site/w/1000/i/705c12184498d29b3f5defa7a7c8fe6bf9710f21044561ee92302d2fc5045323/DSC_0576.jpg" /> <img width="1500" height="1001" width_o="1500" height_o="1001" data-src="https://freight.cargo.site/t/original/i/9fa70c81e9b2e33764fb845c265600339e975ae9fe53fce4e1acf8efd450373e/Back---Front-copy.jpg" data-mid="60642850" border="0" src="https://freight.cargo.site/w/1000/i/9fa70c81e9b2e33764fb845c265600339e975ae9fe53fce4e1acf8efd450373e/Back---Front-copy.jpg" /> Left&nbsp;Issue 2Right&nbsp;Issue 2 <img width="3000" height="2002" width_o="3000" height_o="2002" data-src="https://freight.cargo.site/t/original/i/cbfd4356648330a49278bf675c0a95aae52bf419765726c37058fc789ae5e7c3/firstwork_web.jpg" data-mid="76095249" border="0" src="https://freight.cargo.site/w/1000/i/cbfd4356648330a49278bf675c0a95aae52bf419765726c37058fc789ae5e7c3/firstwork_web.jpg" /> Above Issue 1 The First Word, written by me <img width="1500" height="1001" width_o="1500" height_o="1001" data-src="https://freight.cargo.site/t/original/i/388f486f2300652fe549ebe74e9b12838ffdd95da406e1f6bc8397da74ec5fd4/Dougal-string-spread-copy.jpg" data-mid="60642729" border="0" src="https://freight.cargo.site/w/1000/i/388f486f2300652fe549ebe74e9b12838ffdd95da406e1f6bc8397da74ec5fd4/Dougal-string-spread-copy.jpg" /> <img width="3000" height="2002" width_o="3000" height_o="2002" data-src="https://freight.cargo.site/t/original/i/b7f88217a1ccb53af7efefc27f59a06669e28f1928d2c254cd9fd902edd035cf/Spreads-in-grid_EDIT.jpg" data-mid="85110629" border="0" src="https://freight.cargo.site/w/1000/i/b7f88217a1ccb53af7efefc27f59a06669e28f1928d2c254cd9fd902edd035cf/Spreads-in-grid_EDIT.jpg" /><img width="2500" height="1668" width_o="2500" height_o="1668" data-src="https://freight.cargo.site/t/original/i/687198c41fd6862f3362fe830ee399237c44d1fb0a1cefcce05ac03e26c609e9/Frankie-Spread.jpg" data-mid="85110376" border="0" src="https://freight.cargo.site/w/1000/i/687198c41fd6862f3362fe830ee399237c44d1fb0a1cefcce05ac03e26c609e9/Frankie-Spread.jpg" /> <img width="2500" height="1669" width_o="2500" height_o="1669" data-src="https://freight.cargo.site/t/original/i/6fa7f265c2cc5fbfd05e4fb11d1da9cfd4999ec2497d08aeb0385b15c2089459/Brexit-Spread.jpg" data-mid="85110428" border="0" src="https://freight.cargo.site/w/1000/i/6fa7f265c2cc5fbfd05e4fb11d1da9cfd4999ec2497d08aeb0385b15c2089459/Brexit-Spread.jpg" /><img width="1500" height="1001" width_o="1500" height_o="1001" data-src="https://freight.cargo.site/t/original/i/9347e31ff19612c20eed00af951c9e74e8329aa5455f4330db09e2b55ce4ad1e/Charlotte-Spread-copy.jpg" data-mid="60642727" border="0" src="https://freight.cargo.site/w/1000/i/9347e31ff19612c20eed00af951c9e74e8329aa5455f4330db09e2b55ce4ad1e/Charlotte-Spread-copy.jpg" /><img width="2500" height="1669" width_o="2500" height_o="1669" data-src="https://freight.cargo.site/t/original/i/e383cb4e09763bdc7d393e8ee274950596de55e246904862c0202f299f294cbc/Tabatha-string-spread.jpg" data-mid="85110433" border="0" src="https://freight.cargo.site/w/1000/i/e383cb4e09763bdc7d393e8ee274950596de55e246904862c0202f299f294cbc/Tabatha-string-spread.jpg" /> Issue #1 celebrated the Erasmus scheme, a European funded programme that supports students working and studying abroad. Following incredibly positive experiences on Erasmus, overshadowed by the constant loom of Brexit, me and five friends lanched 34minus1 to showcase the powerful impact open boarders and collaboration can have on creativity. &nbsp; &nbsp; We reached out across the continent and had 40 submissions from 10 countries. This was curated down to 16 students’ work and 3 projects that were similarily working to promote positive collaborations in Europe. We are now embarking on Issue #2 where we are exploring collectivism, coming Autumn 2020. Visit our&nbsp;Instagram&nbsp;or website to find out more and pre-order our next issue. Above Issue #01&nbsp;images art directed &amp; shot by me &amp; Alex Hayes Impact Bright Ideas 2020Social Enterprise – Winner Stack Podcast 2020 Stack Awards 2019Student Magazine of the Year – Commendation <img width="1171" height="1700" width_o="1171" height_o="1700" data-src="https://freight.cargo.site/t/original/i/4d7cc333f5bb5ec2fef30a5c0588d2f66fa5abbe9e6fa9f5ec40b92e2112aa6d/TSHIRTS__23080-copy.jpg" data-mid="60642725" border="0" src="https://freight.cargo.site/w/1000/i/4d7cc333f5bb5ec2fef30a5c0588d2f66fa5abbe9e6fa9f5ec40b92e2112aa6d/TSHIRTS__23080-copy.jpg" /> <img width="1068" height="1553" width_o="1068" height_o="1553" data-src="https://freight.cargo.site/t/original/i/790a4c11aa31341f8006481b17911b949fd15cb4c0a3204c23f16dea01736ce5/TSHIRTS__23102-copy.jpg" data-mid="60642726" border="0" src="https://freight.cargo.site/w/1000/i/790a4c11aa31341f8006481b17911b949fd15cb4c0a3204c23f16dea01736ce5/TSHIRTS__23102-copy.jpg" /> Above Issue #1 merchandise Above Issue #1 launchFilm by Tom Stanners https://meganjoybarclay.com/DESIGN-Plan-A-A-data-driven-platform-in-the-fight-against-climate Sun, 13 Oct 2019 20:20:15 +0000 megan joy barclay https://meganjoybarclay.com/DESIGN-Plan-A-A-data-driven-platform-in-the-fight-against-climate Insight Plan A takes publicly available data about our climate, re-organises and communicates it to empower businesses and individuals to take action. Their channels include: social media, articles, events and campaigns. Solution Responding to specific briefs or initiating my own, I pursued a range of mediums to create content that is diverse, engaging and surprising in the world of climate data.&nbsp; ︎Berlin Roles Graphic design, content creation, art direction, illustration &amp; animation Internship February – May 2019 <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9e81ac715d8002644f8f2273c4c5b5016b625e2b22c4a8d8b1b6cd06cfea9f30/E-waste.gif" data-mid="62619312" border="0" src="https://freight.cargo.site/w/1000/i/9e81ac715d8002644f8f2273c4c5b5016b625e2b22c4a8d8b1b6cd06cfea9f30/E-waste.gif" /> <img width="4499" height="4065" width_o="4499" height_o="4065" data-src="https://freight.cargo.site/t/original/i/023a718a4aa8130921243669381da0d740b07a187aa889589307dee8349ca07b/IG-posts-in-action.jpg" data-mid="85000546" border="0" src="https://freight.cargo.site/w/1000/i/023a718a4aa8130921243669381da0d740b07a187aa889589307dee8349ca07b/IG-posts-in-action.jpg" /> Durign my time with Plan A I was given a range of responsibilities and became part of the in-house design team. I learnt about communicating complex topics and working within the guidelines of an established brand. &nbsp; &nbsp; Plan A’s audience ranges from young, passionate climate activists to corperate business owners. Creating content that excited the former while feeling appropriate for the latter was a welcome challenge. Above E-waste event branding with supporting content for social media <img width="1921" height="1450" width_o="1921" height_o="1450" data-src="https://freight.cargo.site/t/original/i/0812834bdc6555295aa5e56e943dbb54c27fd45e617917e468ad794a897ca288/Nature-Map_2.jpg" data-mid="60572048" border="0" src="https://freight.cargo.site/w/1000/i/0812834bdc6555295aa5e56e943dbb54c27fd45e617917e468ad794a897ca288/Nature-Map_2.jpg" /> Accidentally Sustainable was a self-initiated project exploring the sustainable choices we often make accidentally. I researched and designed a map of Berlin (above) that invites anyone to discover the natural wildlife that the city has to offer, as a result encouraging more thought for what they need to protect. I utilised the app Mapstr to offer the same data to our audience online. A map was chosen because of its familiar format and ability to encourage a sense of adventure in what, to some, might be a well-trodden place.&nbsp; <img width="1043" height="1042" width_o="1043" height_o="1042" data-src="https://freight.cargo.site/t/original/i/fce3f03f3ec28c0ebbce3ef5f1805bf10e23516fe13f9a1305ab47e4ac658ff4/Accidental-Sustain-Illos-01.jpg" data-mid="85001213" border="0" src="https://freight.cargo.site/w/1000/i/fce3f03f3ec28c0ebbce3ef5f1805bf10e23516fe13f9a1305ab47e4ac658ff4/Accidental-Sustain-Illos-01.jpg" /> <img width="1042" height="1042" width_o="1042" height_o="1042" data-src="https://freight.cargo.site/t/original/i/7b9f76f15b3721d48cd53b33cc73daa4401938103bc375ee3c30db4aae522d11/Accidental-Sustain-Illos-02.jpg" data-mid="85001112" border="0" src="https://freight.cargo.site/w/1000/i/7b9f76f15b3721d48cd53b33cc73daa4401938103bc375ee3c30db4aae522d11/Accidental-Sustain-Illos-02.jpg" />Above Misc examples of accidental sustainability <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c826a714aaed2dddd7b9daf6f81895fc1a54fe599acb3266f1e0f17a853b1413/Humana-but-Vogue2.jpg" data-mid="61852784" border="0" src="https://freight.cargo.site/w/1000/i/c826a714aaed2dddd7b9daf6f81895fc1a54fe599acb3266f1e0f17a853b1413/Humana-but-Vogue2.jpg" /> Above To demonstrate accidentally sustainable fashion I photographed a range of looks using only second-hand clothing, each item costing under €15. I then designed editorial spreads in the style of a fashion magazine, accentuating the possibilities that second-hand clothing has. <img width="8001" height="4501" width_o="8001" height_o="4501" data-src="https://freight.cargo.site/t/original/i/1e0c2d19fb4afde0bc217476898bdfef286ae26bd1e5c7bd0ccf4d968d1bdc46/Bike-things-Illos-04.jpg" data-mid="61852955" border="0" src="https://freight.cargo.site/w/1000/i/1e0c2d19fb4afde0bc217476898bdfef286ae26bd1e5c7bd0ccf4d968d1bdc46/Bike-things-Illos-04.jpg" /> Above &nbsp;Easy Biking in Berlin Finally for cycling I made a film and supporting graphics about safe cycling (click the link above to watch a video of me cycling around Berlin with a camera on my head). <img width="3496" height="2480" width_o="3496" height_o="2480" data-src="https://freight.cargo.site/t/original/i/0810b33ccca21237d413b264f4e5fd820f67595c17f9ddd941fcb6fd4431546d/Mockup.jpg" data-mid="85002065" border="0" src="https://freight.cargo.site/w/1000/i/0810b33ccca21237d413b264f4e5fd820f67595c17f9ddd941fcb6fd4431546d/Mockup.jpg" /><img width="3496" height="2480" width_o="3496" height_o="2480" data-src="https://freight.cargo.site/t/original/i/984498418df083cd2138d1ddb56ae1ad8f8fafddaf1c9f21283a1158500412bd/Mother-Nature-3.jpg" data-mid="85001831" border="0" src="https://freight.cargo.site/w/1000/i/984498418df083cd2138d1ddb56ae1ad8f8fafddaf1c9f21283a1158500412bd/Mother-Nature-3.jpg" /> <img width="3496" height="2480" width_o="3496" height_o="2480" data-src="https://freight.cargo.site/t/original/i/02db945c27717af3aa98aad57ff018425341c03fbc75b9989e43f6cc3313c4cb/Mother-Nature-4.jpg" data-mid="85001835" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/02db945c27717af3aa98aad57ff018425341c03fbc75b9989e43f6cc3313c4cb/Mother-Nature-4.jpg" /><img width="3496" height="2480" width_o="3496" height_o="2480" data-src="https://freight.cargo.site/t/original/i/cec9de28cb2ec0143636bd208736df07cf6993fec408ae89348dfe4fc276a0e0/Mother-Nature-2.jpg" data-mid="85001829" border="0" src="https://freight.cargo.site/w/1000/i/cec9de28cb2ec0143636bd208736df07cf6993fec408ae89348dfe4fc276a0e0/Mother-Nature-2.jpg" /> Plan A launched an initiative to create a team of ambassadors (or 'Planetary Hero's' as we branded them). Ambassadors would be given a First Earth Kit, a box of tools that would aid a sustainable lifestyle and encourage them to share it with others. This booklet (above) was the guide (written by head of content, Nathan) accompanying the box and exemplifies how I expanded the logo (made by designer, Alex) into a unique brand and branded piece of editorial design. https://meganjoybarclay.com/DESIGN-Good-Work-Guide-A-workbook-for-Universal-Credit-users-looking Wed, 08 Jul 2020 07:51:41 +0000 megan joy barclay https://meganjoybarclay.com/DESIGN-Good-Work-Guide-A-workbook-for-Universal-Credit-users-looking Insight Universal Credit (UC) is used by over 2.6 million people in the UK but the process of applying is impersonal and inflexible to the diversity of individual needs. For those looking for work it offers little or outdated guidance to finding long-lasting and enjoyable work (good work). Solution The Good Work Guide is a proposed workbook given to each applicant of UC looking for work. Inside is writing that offers alternative ways off approaching work (white pages) and interactive pages (green) that encourage users to document their personal skills and thoughts. Roles Copywriting, design &amp; illustration <img width="3008" height="2000" width_o="3008" height_o="2000" data-src="https://freight.cargo.site/t/original/i/ad8275bb109c65afd8c214d1120643c7b752acb580538b1f8846742bc5ff16ca/1DSC_0148.JPG" data-mid="76798014" border="0" src="https://freight.cargo.site/w/1000/i/ad8275bb109c65afd8c214d1120643c7b752acb580538b1f8846742bc5ff16ca/1DSC_0148.JPG" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2dbd40b073ccd2ad23f656a5fca6e0566fdcd63bca6e71d4c26a21a0f1f849ef/Spreads_0000s_0001_DSC_0165.jpg" data-mid="76796600" border="0" src="https://freight.cargo.site/w/1000/i/2dbd40b073ccd2ad23f656a5fca6e0566fdcd63bca6e71d4c26a21a0f1f849ef/Spreads_0000s_0001_DSC_0165.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4cae4a279190c3ae4b614a4f1dc064a1a9f3c8c16c8718a7848ec8444badaa3f/Good-Work-Guide_GIF.gif" data-mid="76796602" border="0" src="https://freight.cargo.site/w/1000/i/4cae4a279190c3ae4b614a4f1dc064a1a9f3c8c16c8718a7848ec8444badaa3f/Good-Work-Guide_GIF.gif" /> My extensive research, prompted by my dissertation*, revealed that finding good work is impacted by your network and ability to recognise your unique skills. The workbook empowers individuals to recognise these things and expand both in a way that is personal to them. *Designing forms for social services services: successes, failures and revolutions <img width="3430" height="2492" width_o="3430" height_o="2492" data-src="https://freight.cargo.site/t/original/i/e482e27deaf6506bcaefc60fcb071c827c2ec912be0e0286caf5bf6d032bd523/SIP-2.jpeg" data-mid="76796601" border="0" src="https://freight.cargo.site/w/1000/i/e482e27deaf6506bcaefc60fcb071c827c2ec912be0e0286caf5bf6d032bd523/SIP-2.jpeg" /> Above User Journey. Working alongside the existing system of applying for UC, the guide offers an alternative way of looking for a job – outside the confines of web-searches and stiff CV workshops. It is not another hurdle for users of UC, it is an optional tool that could improve their experience. https://meganjoybarclay.com/Homepage Sun, 13 Oct 2019 20:20:16 +0000 megan joy barclay https://meganjoybarclay.com/Homepage https://meganjoybarclay.com/About Sun, 13 Oct 2019 20:20:16 +0000 megan joy barclay https://meganjoybarclay.com/About I am a designer, communicator and facilitator with a practice rooted in making the world a better place – a more accessible, equal, joyful, and sustainable one. My expertise is working with grassroots social organisations, turning campaigns, stories and projects into accessible and engaging communication. I am a graphic designer by training but combine these skills with my experiences working on a range of social issues with a range of people. I create work that is guided by those most affected, balances playfulness with humanity, and acknowledges the complex social and political environments. I’m not tied to one medium but particularly enjoy editorial and information design. I choose communication channels that suit the challenge and will prioritise user-research and user-led design whenever a project allows. In August 2024 I turned my hobby (cycling) into a job, and now split my time between being a graphic designer for Friends of the Earth and the Women’s Cycling Development lead at Herne Hill Velodrome. The latter is a lovely combination of community engagement, written and visual comms, and in-person bike coaching at a grassroots level. I currently work full time but am always open to discussing projects that align with my values. <img width="2084" height="2084" width_o="2084" height_o="2084" data-src="https://freight.cargo.site/t/original/i/42b22ab0eb263fb77a655c3ee4b50ee7031f1dd37a4976dbd3a6415641ab6211/Sabe-the-world-please-01WONKY.png" data-mid="62962977" border="0" data-scale="66" src="https://freight.cargo.site/w/1000/i/42b22ab0eb263fb77a655c3ee4b50ee7031f1dd37a4976dbd3a6415641ab6211/Sabe-the-world-please-01WONKY.png" /> WorkMidweight Graphic Designer Friends of the Earth | London, 2021 - current Women’s Cycling Development&nbsp; Herne Hill Velodrome | London, 2024 - currentBrand and Creative Director and Interim Director of Operations The Vavengers | London, 2019 - 2024Charity working to end Female Genital Mutilation/Cutting and other forms of Violence Against Women and Girls Designer Fieldwork Facility | London, 2020 - 2021A design studio for unchartered territories. Projects undertaken with FF, from research to delivery: • 2D and 3D design of an exhibition of The Century Guild at the William Morris Gallery Editor &amp; co-founder 34minus1 | 2019 - 2021Independent magazine showcasing project made possible through a united Europe Graphic designer and social media manager mimycri | Berlin, 2019 - 2020 Non-profit covering topics of migration and sustainability Internships Fieldwork Facility | London, September 2020 - Februrary 2021 Design studio Templo | London, 2020 Branding agency Projects undertaken with TEMPLO, from research to delivery:• A rebrand of The Climate Change Committe• Brand development for the UK’s first Anti-Corruption Coalition Plan A | Berlin, 2019 Data-driven platform BBH | Shanghai, 2018 Advertising agency Volunteering Staywell | London, 2020-2021 Charity for older individuals &amp; their carers – waitress and phone support during COVID. The Love Foundation | Berlin, 2018-2019 International event collective of artists and activists – social media Richmond Aid | London, 2017-2019 Charity run by and for disabled people – mentor and tutor. Wild Goose Cafe | Bristol, 2015-2016 Cafe serving free food to those in need – waitress and duty manager. Features Kinfolk Article Eyes Green Podcast Stack Magazine PodcastThe Design Kids Stack Awards Qualifications Technical Trail MTB Leader Level 2 Track Cycling Coach Level 1 Outdoor First Aid Level 2 Graphic Design BAFirst Class HonoursKingston School of Art <img width="1064" height="1064" width_o="1064" height_o="1064" data-src="https://freight.cargo.site/t/original/i/01f41090e5d215b5e13f9c484ccfa30b1863470742a7a8d38ac6d6b1e1daed44/Stay-Safe-Everyone-10.png" data-mid="68400268" border="0" data-scale="82" src="https://freight.cargo.site/w/1000/i/01f41090e5d215b5e13f9c484ccfa30b1863470742a7a8d38ac6d6b1e1daed44/Stay-Safe-Everyone-10.png" />